This was the visual system for OASIS 2015, designed by myself. The palm tree represents the OASIS brand, while each color represents a different part of the beach - the pink sunset, the tangerine sun, golden sand, and cool blue water.
Each colorway was easily expandable and used for OASIS 2015, providing significant ability marketing to seem cohesive despite each being visually separate. Marketing often utilized used these mono-colored logo patterns to market.
The OASIS 2015 artists were varied - one performed modern RnB and pop music, one performed more soulful songs, and the other approached the stage with alternative, guitar centered songs. The first OASIS artists excited audiences and stoked the fire for the next OASIS.
OASIS II: ATLANTIS
The Atlantis edition of OASIS took on a much different feel in the brand department, largely because I took a backseat in the design process. The logo for the second OASIS would be designed by Grigor Giandjian, another student at the Advanced Technologies Academy. Together, we worked out a new visual system that stayed true to the former design, but developed the new 'ATLANTIS' feel. His work on the trident is simply phenomenal.
Because I had to do less work in the actual design phase, I had the ability to play around with the visual components a bit more. One such example was my work with the Maverick TV Promo, which aired on the school announcements.
I'll also got to have a bit of fun with the production end of Atlantis - I designed a really unique stage that featured a color-shifting, backlight version of the great logo designed by Grigor. Artists danced in front of the glowing trident, and DJ Kobekai gave us a technicolor show. It added a lot of character to the environment as a whole.